Sircle, formerly known as Europe Hotels Private Collection (EHPC), is an independent Dutch hotel chain driven by innovative hospitality and locally inspired concepts. Except partnered with Sircle to help develop a concept for a new generation of dynamic, diverse, and holistically designed hotels that encapsulated and expanded our shared creativity.

hotel_concept_sustainability.jpg
A hotel is more than a sole structure and interconnected in countless ways to many other objects and interactions within a neighborhood and beyond.

The concept

We set out to create a hotel that moves beyond the traditional idea of it being solely a place of rest. By combining functions for sleep, relaxation, entertainment, and office spaces, the concept created a much more lively and dynamic business model.

The conceptualized hotel expands Sircle's services beyond rooms, wellness, and restaurants, toward facilities that accommodate a community of entrepreneurs. This concept provides an opportunity to maximize the real estate but also to be able to connect better and provide for clientele.

sir-adam-rooms-sir-suite-0.2e16d0ba.fill-1200x675.jpg
An example of one room and the artistic and energetic design style that Sircle employs throughout its European-wide hotel chain.

The facility has spaces for 24/7 access so that individuals can be accommodated on their terms and allowed to work, rest, eat and play unhindered by any overbearing restrictions.

Using nature as a source for inspiration, we developed a more elevated design and business sensibility, bolstering the hotel's sustainability. The concept creates healthy, inspiring, and vibrant spaces that allow individual and collective transformation.

hotel_concept_program.jpg
An example of simplified floorplans, highlighting how the requirements and uses change depending of the time of day.

The design we employ for spaces provides:

  • scalability and flexibility
  • a blend of work and life with the urban environment and nature
  • a central hub with complimentary satellite locations for various environments and vibes
  • space for the exchange with and participation in the broader community
  • a mobile app marketplace for entrepreneurs to offer their services
  • a catalyst for social, economic, and environmental sustainability