For Eneco Wind we visualized the local impacts of wind turbine development in a visual infographic. The graphic is used by Eneco Wind in conversations with local stakeholders, and helps to guide the conversation to address all topics and impacts. Using the graphic to guide the conversation, all parties become well informed before deciding on wind turbine development. By providing honest and complete information Eneco Wind aims to increase support for wind energy from local stakeholders.

Context

Local resistance to wind turbines can lead to delays, increases in costs, and unhappy residents. To gain local support, Eneco Wind experiments with strategies to empower local residents and make them shareholders in the economic revenues of wind energy.

Eneco Wind strives to transform from being an ‘outside developer of wind energy’ into a ‘community development company through energy projects’. Communication with residents and stakeholders about the impact of wind energy is therefore essential.

Infographic development

To facilitate the conversation between stakeholders and stimulate discussion, we created an infographic that addresses all relevant impacts of wind turbine development. The visualisation shows direct and indirect stakeholders, and provides thematic starting points for discussions with stakeholders.

The graphic pays attention to socio- economic impacts, such as ( local ) employment and changing real estate and energy prices. Environmental considerations are included as well, for example air, horizon and noise pollution. In addition, local and national politics are included in the visualisation because of their role in the development of wind energy projects.

Dec. 10, 2013

Client & Partners

  • Eneco

Project team

  • Tom Bosschaert

    Director

  • Walter Faaij

    Social Sustainability Consultant
    Except Integrated Sustainability

  • Jaap Bosch

    Project Developer Wind
    Eneco

  • Rolf Koster

    Senior Project Developer Wind
    Eneco